ARTEH(r) Hotels in South Africa

Released on = May 7, 2007, 3:50 am

Press Release Author = Candice Machado

Industry = International Trade

Press Release Summary = ARTEH® - Hotels and Resorts has penetrated a new market.
Now, the Independent Hotel Chain offers accommodation at Pezula Resort Hotel & SPA
and Cape Grace in South Africa.

Press Release Body = ARTEH® - Hotels and Resorts strongly invests in expanding the
brand to foreign markets. Now, in 2007, only 3 years after repositioning the brand,
ARTEH® is on the verge of have the quadruple number of hotel members.

2004 staged the beginning of a new business strategy, giving way to the Independent
Hotel Chain with the most visibility in Portugal, and is currently ranked the top 3
Soft Brand Hotel Chains in the World, according to Alexa, Netcraft and Ranking.com
internet stats.

ARTEH® officially announced having entered the African market in January, during the
tourism trade market, BTL - Bolsa de Turismo de Lisboa - after inviting the new
member Sublime Ailluers in Marrakech, Morocco, to join the Club.

The BTL held yet another surprise, where a preliminary contact with Pezula Resort
Hotel & SPA was made. Today, not only is this Resort Hotel and SPA a member, Cape
Grace has also become part of the ARTEH® World.

Pezula Resort Hotel & SPA offers a top luxury experience in Knysna, South Africa's
Favorite Town, Winner of the Engen Town of the Year Competition, one of the best
stops along the Garden Route, and Cape Grace, an intimate atmosphere along the
Victoria & Alfred Waterfront in Cape Town.

Although Africa is in the spot light, Europe has not been left behind. The
Independent Hotel Chain counts with another 2 members. The Hospes Lancaster, in
Paris, and 155 Via Veneto, in Rome. More information will be available soon.

About ARTEH® - Hotels and Resorts

Best Independent Hotel Chain - Publituris Awards 2004 and 2005

ARTEH® - Hotels and Resorts is a soft brand independent Hotel Chain with a Luxury
Collection of Charming & Exclusive Boutique Hotels and Resorts, with Golf and Spa.

ARTEH® offers a different lifestyle, in an exquisite and charming environment, be it
to get away from daily stress, for a relaxing weekend, prolonged vacations or even a
business event.

With the new Online Reservation System and ARTEH®'s selection, booking has never
been so simple. Your destiny is only a Click away.

For further information on ARTEH® please visit ARTEH®.



Web Site = http://www.arteh-hotels.com/

Contact Details = ARTEH - Hotels and Resorts
Tel: +351 217 803 470
Fax: +351 217 803 479

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